YUASA

Japanese company GS Yuasa was founded in 1917 and specializes in the production of batteries for the automotive and industrial sectors. The brand is an original equipment supplier for many vehicle manufacturers, including Japanese and European groups. The product range covers starter batteries using various technologies, including AGM and EFB for Start-Stop systems. The company focuses on developing power sources with high cyclic durability. Manufacturing facilities are located worldwide, ensuring compliance with the technical requirements of modern vehicles.

Country

Japan

Brand History

1917: Foundation of Japan Storage Battery. 1970: Start of global expansion and opening of branches outside Japan. 2004: Merger of Yuasa Corporation and Japan Storage Battery to form GS Yuasa Corporation. 2016: Acquisition of Panasonic Storage Battery Co., Ltd. to expand the technology portfolio.

Key OEM Customers

Toyota, Honda, Mazda, Mitsubishi, Nissan, Subaru, Suzuki, Isuzu

Type

Manufacturer/OEM Supplier

Ecology

The company implements recycling programs for used batteries and minimizes lead usage in manufacturing processes. The development of technologies for hybrid and electric vehicles is aimed at reducing CO2 emissions.

Brand Authentication

The brand uses a verification system via QR codes placed on the label to confirm authenticity through the official portal. The batch code consists of 12 characters, where the first two indicate the factory code and the following ones indicate the production date. Marking is applied by laser engraving on the top of the casing.

Certificates

ISO 9001, IATF 16949, ISO 14001