UNIROYAL

Uniroyal is a tire brand founded in 1868 in the USA. It specializes exclusively in the production of automotive tires for various seasons and operating conditions. Since 1990, the brand has been owned by the German group Continental AG. The products are focused on efficient water evacuation from the contact patch. Manufacturing facilities are integrated into the global Continental network.

Country

Germany

Brand History

1. 1868: Founding of the United States Rubber Company. 2. 1969: Development of the first tire with a tread pattern specifically optimized for rainy conditions. 3. 1990: Acquisition of the brand by Continental AG. 4. 2010s: Introduction of Shark Skin technology to improve aquaplaning resistance.

Key OEM Customers

Volkswagen, Ford, Opel, Renault, Fiat

Type

Manufacturer/OEM Supplier

Ecology

Utilization of rolling resistance reduction technologies to lower CO2 emissions. Materials and manufacturing processes comply with Continental group environmental standards.

Brand Authentication

Authenticity verification is performed via the DOT code on the tire sidewall, containing information about the manufacturing plant and production date. Shark Skin technology is implemented as a micro-structure in the tread grooves, mimicking shark skin to accelerate water flow. Markings are applied via vulcanization in the mold.

Certificates

ISO 9001, ISO 14001, IATF 16949.