SUBARU
Subaru is a Japanese automotive manufacturer founded in 1953 as a division of Fuji Heavy Industries. It specializes in all-wheel-drive passenger vehicles equipped with boxer engines and symmetrical all-wheel-drive systems. The production program covers engines, transmissions, suspension components, and steering systems. The company focuses on engineering solutions that provide a low center of gravity and handling stability. In 2017, the company officially changed its name to Subaru Corporation.
Country
Japan
Brand History
1953: Founding of Fuji Heavy Industries. 1958: Launch of the first Subaru 360 vehicle. 1972: Introduction of the symmetrical all-wheel-drive system. 2017: Rebranding to Subaru Corporation.
Key OEM Customers
Subaru Corporation (Internal production for own vehicles)
Type
Manufacturer
Ecology
The company implements technologies to reduce CO2 emissions through the optimization of boxer engines and the development of e-BOXER hybrid powertrains.
Brand Authentication
Genuine Subaru parts are marked with individual numbers verifiable through the dealer network. Packaging includes security labels with unique identifiers. Technical parts feature embossed manufacturer markings applied via impact stamping.
Certificates
ISO 9001, ISO 14001