DACIA
Country
Romania
Brand History
1. 1966: Foundation of the Pitești plant under a Renault license. 2. 1999: Full acquisition of the company by the Renault Group. 3. 2004: Launch of the Logan model, which shifted the brand's global market strategy. 4. 2021: Update of visual identity and transition to an electrification strategy within the group.
Key OEM Customers
Renault Group (Renault, Nissan, Mitsubishi, Dacia)
Type
Manufacturer/OEM Supplier
Ecology
The brand adheres to Groupe Renault's environmental standards, including the use of recycled materials in production and the optimization of supply chains to reduce carbon footprint.
Brand Authentication
Original Dacia parts are marked with the Renault Group brand logo. A batch tracking system is used through the manufacturer's internal catalogs. Technical assemblies have identification numbers corresponding to the Renault spare parts database.
Certificates
ISO 9001, IATF 16949